Balancing Family, Full-Time Work, and a Growing 9-12pm Business
Time is everything. With a full-time job averaging over 40 hours a week, a family that I devote every spare moment to, and a handmade pottery business that fills my evenings, I’ve come to understand how crucial every second is. From 9 PM to midnight, I’m in my studio, shaping clay, managing orders, and working to grow my brand. Those three hours are dedicated solely to pottery, a passion project that I’m striving to turn into something greater.
The Importance of Time: A Valuable Learning Experience
Last weekend’s McKinney Art Studio Tour was a lesson in the real value of time. I spent 20 hours setting up, manning my studio, and hoping to connect with potential customers. The turnout, however, was small, with only seven new faces among friends, family, and other artists. Ultimately, I sold three pieces for $100—a fraction of what I’d typically earn at a local farmers market.
It was a disappointing outcome for the time and effort invested. Although I enjoyed quality time with my family, especially my three-year-old who I threw the football with for hours, we spent much of the weekend waiting for visitors who never came. Reflecting on it now, I realize that as an entrepreneur with limited time, I have to be strategic about every opportunity I pursue.
Making Meaningful Connections with Customers
I’ve learned that not all events align with my goals for the business. Rather than investing time in art studio tours, I’m planning to organize a client appreciation evening. I want to connect with customers who genuinely value my work and support my journey. This event will be a chance to celebrate those who have contributed to MM Pottery Co.’s growth, with food, live music, and pottery demonstrations—an evening where I can say “thank you” to the community that keeps me going.
Time Is My Most Precious Resource
Managing my pottery business while juggling other responsibilities has shown me that every second counts. If I’m investing time, it needs to be both financially and personally rewarding. With time being finite, I’m learning to prioritize moments that truly matter for my family, my work, and myself.
Thank you to everyone who’s been part of this journey. Your support is invaluable, and I’m excited to continue creating pieces that bring joy and meaning to your lives.
– M.M.